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John Rich Torches ‘Woke Culture’ – ‘I Think People Finally Had Enough’

The country music star John Rich, who is one of the only openly conservative stars in the entertainment world today, is speaking out to slam “woke culture” in a new interview.

Rich Torches ‘Woke Cultue’ 

Rich, 49, opened up to Fox News about why he decided to remove Bud Light from his Redneck Riviera whiskey brand and bar in Nashville, Tennessee in the wake of the brand teaming up with the transgender influencer Dylan Mulvaney for an ad campaign.

“I think people finally had enough of woke culture being right in their face like a bullhorn every time they turn around,” he explained. “You know, at the end of a hard-working day, you want to have a cold beer. That’s like your reward for working hard all day.”

“The last thing any man or woman wants is to have culture slammed right up in their face. They just don’t want that,” he continued. “So they rejected it, rejected it wholeheartedly, and we moved on to other beers.”

Related: Garth Brooks Defends Bud Light Amidst Dylan Mulvaney Scandal – ‘Let’s Create A Place That You Feel Safe In’

Rich Has No Regrets About Ditching Bud Light

Rich went on to say that he hasn’t lost “one nickel of business” since removing Bud Light from his bar.

“I think the majority of people, whether they’re left, right or otherwise, they care about their families,” he said. “I think they respect our military. I think they love and value and cherish their freedom.”

“I think most people don’t like what they see going on in the country,” Rich added. “That’s backed up by polls that 82% of Americans think we’re in the wrong direction right now. 82% of Americans don’t agree on what kind of ice cream they like, but they agree on they don’t like what’s going on in the country right now.”

Rich remains baffled over why Bud Light decided to “make people pick sides,” with their Mulvaney ad campaign.

“I think one of the coolest things about a good, cold beer is that you can be standing in a bar, and you’re drinking a Bud Light and the guy down the bar from you –  who looks nothing like you and you’re pretty sure you would disagree on everything – is also drinking a Bud Light,” he stated. “There’s a commonality that happens at the bar.”

“They made it a political social issue on what beer you drink, and I think that’s a sad statement on our country right now,” he continued. “But, hey, it’s their money. It’s their brand. They can market it however they want to, but Americans have responded in a very strong way.”

Related: ‘Shark Tank’s’ Kevin O’Leary Says $15B ‘Stunning Collapse’ Of Woke Target Should Serve As Warning To CEOs

Bud Light’s Losses

In the weeks since Bud Light teamed up with Mulvaney, its parent company Anheuser-Busch has lost billions in market value and has suffered a 25 percent sales decrease, according to Daily Mail. In a previous interview, Rich stood by ditching Bud Light in the wake of this scandal.

“The customers aren’t going to order it,” Rich told Fox News in another interview. “I’m not going to stock it. We’ve only got limited area. I’ve got a limited bar. It’s like… I’ve got to put beer and whiskey and vodkas up here that people want to purchase and they want to support… And brother, I can tell you right now, it’s a vicious attitude toward Bud Light.”

It’s safe to say that Bud Light has learned the hard way that when you go woke, you also go broke. We applaud Rich for speaking out to reveal that the silent majority of Americans have had enough of the “woke culture” that has been forced upon us for years!

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